Who wouldn’t want to rank on the first page of Google , right? But do you think it’s a piece of cake to be on the top? No, as the internet is jam-packed with millions of web portals and making your way through them is no less than climbing a steep mountain.
A comprehensive search engine optimization strategy could be the key to driving organic traffic and boost your online credibility. Want to know the secret sauce to build such an optimization plan for your online business?
The trick lies in paying attention to the off-page landscape that helps in boosting the credibility of your platform by earning high-quality backlinks, which raises your brand authority and establishes you as a niche expert in your industry. What Makes Off-Page Optimization A Priority?
Most of us pay attention to on-page factors and work on streamlining the user experience of our websites or increasing the page load speed to satisfy end-users. There is a need to integrate a couple of unique practices for generating quality leads.
Connecting with the right people expose your content in front of the audience. These people can bring more traction to your content by:
> Building links to it
Sharing the same with peers
But How To Reach The Right People With The Right Message?
To connect with the targeted audience, first, you need to sketch their persona and figure out their needs. The process to weave a remarkable story can be divided into the following stages:
> Identify the specific keywords based on the search intent of your end-users
Leverage those keywords to build a fresh and relevant story
A comprehensive and strategic off-page plan has many perks in the long run, but to give you an idea here we have compiled the major ones:
1. Building brand authority through guest blogging for earning quality backlinks. But this requires you to get in touch with the niche from forum sites, directories, resource pages, guest posting sites. You can try Rankvy’s 50K+ Guest Posting Sites List .2. Expanding the network by connecting with key industry influencers via relevant outreach3. Elevating the trustworthiness of your website allows search engines like Google to index it quickly and rank higher.4. Better exposure to drive quality traffic to your portal, which in turn maximizes the chance of conversions. Is There A Shortcut To Achieve Off-Page Optimization Success? There is no shortcut as such, but focusing on a few specific techniques can help you to grab the attention of Google crawlers that have become even more efficient and smarter than before.The recent BERT update is one of the biggest in Google history as it has transformed how the web pages were indexed and ranked earlier. There are a ton of blogs and predictions about this recent SEO update, but in reality, it’s simple. When so much is going at the Google forefront, how can you be stagnant? We have cherry-picked a few off-page SEO techniques based on the relevance in the advanced web […]