70+ SEO Statistics to Help You Land on the First Page

If you own a business in the 21st century and you don’t have an online presence, you’re doomed to fail. This might sound harsh, but it’s reality. If you want to increase your number of leads, get more customers, promote your work, or sell any type of service, you need to show up in online search results, preferably at the top. To help you tackle this task, we’ve compiled a list of the most relevant SEO statistics for growing businesses. Keep reading to get the inside scoop on what works and what doesn’t in this ever-changing game of search engine optimization. Fascinating SEO Stats Cherry-Picked by Our Editor: 93% of all online activities start with a search engine. 75% of searchers never click past the first page of results. As many as 46% of all Google searches are local. 70% to 80% of users completely ignore paid ads. Google holds 74.19% of the search engine market in 2019. 61% of marketers say growing SEO and organic presence on their websites is one of their top inbound marketing priorities. 51% of all website traffic comes from organic searches. Companies that blog have 434% more indexed pages than those that don’t. Leads from SEO are eight times more likely to become paying customers than those generated through traditional ad campaigns. The US SEO market is projected to reach $80 billion in 2020. General SEO Facts and Figures 1. 93% of all online activities start with a search engine. (Forbes) Want to buy a new phone? You search its specs online. Hungry? You search for restaurants near you. Going on vacation? Chances are you’ll book your next trip online rather than going to a travel agent. We have become highly reliant on the internet to meet almost all our daily needs for information. So it comes as no surprise that practically all online activity begins with a good old search engine. 2. The two most popular activities people engage in online are search and email. (SMA Marketing) In fact, according to SMA Marketing’s SEO data, surfing the web after doing a browser search and checking emails are the two most common activities for internet users. 3. Google receives 40-60 billion searches per month in the US alone. (Moz) On average, Americans use the world’s most popular search engine to conduct 3.4 searches per user, per day. This amounts to anywhere between 40 and 60 billion monthly searches in our country, as Google search statistics published by Moz recently revealed. 4. There are 236.5 million search engine users in the US. (Statista) OK, so 93% of all internet activity begins with a search engine. But how many people actually use search engines in the US? Statista informs us that this number is a staggering 236.5 million in 2019, a substantial increase from 213.6 million back in 2014 when the data was first collected. What’s more, the number of search engine users is projected to grow even further the following year, reaching 239.1 million […]

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