How Will Content Marketing Strategy Influence SEO?

SEO Company In Kolkata SEO is not just a ‘gift of the internet’ but an asset to your brand/business that backs you for your online growth. On the other hand, content marketing and SEO are like best friends that work hand in hand to obtain desired results. Wondering about its relevance? We have listed down the influence of content marketing (changing pattern) on SEO to bring internet revolution. Let’s see how best friends can become the game changer! The length of the content has always been a topic of discussion. When Twitter introduced 140-character policies, the face of content marketing completely changed across all the digital platforms. Later when it increased the limit to 280 characters, companies increased their number of tweets per day to scale up their content marketing game. Do you think, the shorter message delivery on social media has empowered the SEO strategies? With shorter messages and easy to understand the content, the audience prefers reading these messages to get the information handy, compact and in a jiffy. If you are a company that is looking to nail this trend with your open strategies, you need to cover your information in a crisp, short and fresh format and attract maximum readers on your targeted page. Remember eCommerce companies showing up on your email inbox to say, “We have a 50 % discount coupon just for ‘you’?” This is what we call personalized content and it is comparatively an essential technique to ace the content marketing strategy. With the bombarding numeric, statistics and information on the internet, how do you think, your content can stand out? How is your content unique? Why should people connect with you? It’s all about empathizing with your target audience and even better, sending out a message to them in a better personalized and enriched form. When you empathize with your target audience, you bond with them at relatively less time, leading to strong trust formation. Ever seen a fairness cream ad? The fairness cream brand highlights the problem of its target audience by not just getting into the psyche of its audience; in fact, it creates an inevitable solution for their challenge. This is the reason behind personalized content being top-ranked into winning your target audience and enhancing your industrial growth at ease. What do you think has enabled Google voice search to penetrate the market with such limited users? It’s the thought behind this innovation that connects the audience with voice search. We could have never imagined a visually impaired person using a smartphone just like we do- but Google voice search has empowered this thought to come true. The changing ecosystem of SEO has made internet inclusive and accessible for everyone; thereby bringing specially-abled people into the fold of the internet. Now the question arises if SEO strategies fail in the coming years due to the popularity of voice searches? The face of display advertisements will have no use? The answer is no, we need to gear up to […]

Full article on original web page… medium.com

Related Posts